Sunday, February 13, 2011

What Muji lacks...

I went to do some research on the Muji store to find what muji lacks. I found out that most of the furniture design are almost exactly the same which tells me that the Muji store does not really have a unique design. Their products are not distinctive from other brands, in fact, the products that are available in the store can be found anywhere else.

This is what that makes the muji store lose its signature as their products are similar to other brands like Ikea. Muji products lack of a 'wow' factor that can bring everyone's attention to their store.

Their motto is to be eco-friendly and they emphasize on recycling but maybe they can try to be more creative to come up with a design that also compromises with the idea of being eco-friendly.

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